AI assistants are shaping software shortlists before buyers reach a vendor’s website. This Q3 2026 report examines how B2B SaaS brands appear across ChatGPT and Gemini, using Gravton tracking of 297 CRM buyer prompts, 9 brands, and 8,423 citations from June and July 2026.

The report covers brand presence, Share of Voice, citation sources, buyer journey demand, the India gap, and a five step playbook for improving visibility. It also explains the method and limits behind the findings.